{"id":786,"date":"2022-03-18T10:35:26","date_gmt":"2022-03-18T10:35:26","guid":{"rendered":"https:\/\/graphicwarehouse.co.uk\/blog\/?p=786"},"modified":"2025-05-16T15:23:56","modified_gmt":"2025-05-16T14:23:56","slug":"square-meterage-rates-dont-work-heres-why","status":"publish","type":"post","link":"https:\/\/graphicwarehouse.co.uk\/blog\/2022\/03\/18\/square-meterage-rates-dont-work-heres-why\/","title":{"rendered":"Square Meterage Rates Don\u2019t Work\u2026 Here\u2019s why."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"786\" class=\"elementor elementor-786\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-418df058 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"418df058\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c1487c7\" data-id=\"3c1487c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68d3458f elementor-widget elementor-widget-text-editor\" data-id=\"68d3458f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p>Firstly, you don\u2019t need to know the square meterage rate, it <b>doesn\u2019t<\/b> work and this blog should give an understanding of why.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>Why am I Writing This Blog?\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>When someone signs up on our website to get access to pricing we make a follow-up call to see how they found this and do a little research on the customer to build better relationships.\u00a0<\/p>\n<p>\u00a0One of the questions that comes up repeatedly is \u201cHow much is your square meterage rate on\u2026 banner, 3mm PVC, 3mm ACM, etc\u201d.\u00a0\u00a0\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>This question is asked because somewhere in modern history, some people decided to sell by the square meter, probably when the most popular width of media was 42 inches (1066mm).\u00a0 This would allow for bleed and trimming, and the printer could probably live with 66mm of wastage.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>So here is why is does not work\u2026\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>If you watch the video in my blog you will see that vinyl comes in a variety of widths.\u00a0 The common widths are 1370mm and 1600mm.\u00a0 You can get narrower widths but they are not as common.\u00a0 This is largely driven by the most popular wide format printers on the market, for a while this has been HP Latex printers but even their first generations printers were not 1600mm, they were 1550mm, which was driven by the fabric industry as a standard.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>So, if the common machines are 1600 wide (<a href=\"https:\/\/graphicwarehouse.co.uk\/products\/banners.html\">banner<\/a>, <a href=\"https:\/\/graphicwarehouse.co.uk\/products\/posters-films.html\">poster<\/a> and <a href=\"https:\/\/graphicwarehouse.co.uk\/products\/vinyl-stickers\/normal-stickers.html\"> self adhesive vinyl<\/a>) then it would suggest that the common widths of media will be 1100mm, 1370mm and 1600mm.\u00a0 This allows us to nest and get better us of the material or create wider drops for <a href=\"https:\/\/graphicwarehouse.co.uk\/products\/wall-graphics\/wallpaper---standard-textured-lined.html\">wallpaper<\/a> or <a href=\"https:\/\/graphicwarehouse.co.uk\/products\/rigids\/print-mounts.html\">mount self-adhesive vinyl<\/a> to 10\u2019x5\u2019 (1550mm x 3050mm) boards.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>So here is why is am so f\u2019 f\u2019 f\u2019 frustrated with the question\u2026\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>We print large format jobs all day for customers who resell our signage and display graphics and in any week I could count on one hand how many 1m x 1m signs and graphics we print!\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>Hardly any orders 1m x 1m signs\u2026 so why ask the rate?\u00a0 The rate is probably cheaper if you nest your jobs based on the sizes available.<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>BUT GET THIS!!!\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>At GraphicWarehouse.co.uk <b>YOU <\/b>don\u2019t need to work out the cheapest way to nest your jobs because our system does it for you, adds the cutter lines and reduces the waste.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>Why do we nest artwork for you?\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>Because you do not want to pay for the waste, and we don\u2019t want it!\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>Firstly, you don\u2019t need to know the square meterage rate, it doesn\u2019t work and this blog should give an understanding of why.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<h2>Why am I Writing This Blog?\u00a0<\/h2>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>Because you do not want to pay for the waste, and we don\u2019t want it!\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Firstly, you don\u2019t need to know the square meterage rate, it doesn\u2019t work and this blog should give an understanding of why.\u00a0 \u00a0 Why am I Writing This Blog?\u00a0 When someone signs up on our website to get access to pricing we make a follow-up call to see how they found this and do a [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[255,50],"tags":[48,139,141,143,49,138,45,44,142],"class_list":["post-786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-improvement","category-products","tag-banners","tag-billboard-printing","tag-canvas-printing","tag-dibond-printing","tag-flags","tag-printing","tag-signage","tag-signs","tag-wallpaper-printing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Square Meterage Rates Don\u2019t Work\u2026 Here\u2019s why. - Graphic Warehouse - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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